by Thomas | Dec 7, 2019 | Broker, Customer-centricity, Innovation, Insurance
While navigating the construction in NYC between meetings a few weeks back, I was hit with this Lemonade ad: “Insurance without 100 years of experience screwing you.” Being in the industry, my first thought was, that’s pretty bold, borderline insulting,...
by Thomas | Feb 15, 2019 | Broker, eCommerce, Innovation, Podcast
Big thanks to Peter Tessier, the founder and host of The Insurance Podcast, for interviewing Thomas Accardo, BrokerLIft’s CEO. Peter and Thomas talk about change and innovation within the industry and dive into how retail theory should be a key part of a...
by Thomas | Jul 26, 2018 | Broker, eCommerce
Featured in Insurance Business Canada this July, Thomas Accardo was interviewed as part of the issue’s focus on technology. In this brief article Thomas describes BrokerLift, some of its new features and how BrokerLift can be leveraged by Brokers across the...
by Thomas | Feb 11, 2018 | Broker, eCommerce, Podcast
Thanks to Nick Lamparelli for interviewing Thomas Accardo, CEO of BrokerLift. In Profiles of Risk episode 59 titled, “Disintermediate Yourself” Nick and Thomas talk about how the BrokerLift platform can help enable eCommerce and true online sales and renewals for...
by Thomas | Jun 21, 2017 | Broker, Customer, Customer-centricity, Relationships
Why do customer’s buy online? There may be many reasons; unique product or service, price, unavailable in the physical world or maybe because it’s just convenient. Ultimately, it’s that convenience, or service, that brings a customer to your Brokerage’s website. With...
by Thomas | Apr 17, 2017 | Broker, eCommerce, Insurance, Uncategorised
We created BrokerLift to help independent insurance retailers do what they do best – to be solution providers, providing the right protection for any risk. As consumers, when we buy direct from a manufacturer we only get what that company makes, however, when we buy...