by Thomas | Nov 12, 2021 | Broker, Customer, Customer-centricity, eCommerce, Innovation, Insurance, News
Proud to be selected to join the Guidewire Software Insurtech Vanguards program, a trailblazing new Guidewire initiative to help insurers learn about the hottest-new insurtechs — and how to leverage them. BrokerLift works with a number of leading Insurers to extend...
by Thomas | Dec 7, 2019 | Broker, Customer-centricity, Innovation, Insurance
While navigating the construction in NYC between meetings a few weeks back, I was hit with this Lemonade ad: “Insurance without 100 years of experience screwing you.” Being in the industry, my first thought was, that’s pretty bold, borderline insulting,...
by Thomas | Jun 21, 2017 | Broker, Customer, Customer-centricity, Relationships
Why do customer’s buy online? There may be many reasons; unique product or service, price, unavailable in the physical world or maybe because it’s just convenient. Ultimately, it’s that convenience, or service, that brings a customer to your Brokerage’s website. With...
by Thomas | Dec 12, 2016 | Broker, Customer-centricity, Relationships
We were pleased to be asked to participate on one of the panel discussions at yesterday’s Insurance Institute’s 2016 Symposium West in Cambridge. Our panel, facilitated by Lissa Seguin from the Co-Operators, included Brenda Rose from FCA Insurance Brokers, Karim Hirji...
by Thomas | Nov 12, 2016 | Broker, Customer-centricity, Insurance
Adding eCommerce capability to your brokerage doesn’t need to take away from your primary value proposition; advice and guidance. When building online experiences we recommend replicating what you do everyday; ask customers questions, understand their needs and...
by Thomas | Aug 8, 2016 | Customer-centricity, eCommerce, Insurance
If you are a licensed <insert association here> and do things underwriters like and don’t do thinks underwriters don’t like then your insurance costs are easy to calculate. You can pay with your credit card to get those extra loyalty points, then check your...