by Thomas | Jan 2, 2022 | eCommerce, Uncategorised, Broker, Customer, Innovation, Insurance
Excited to share our recognition as an Insurance Business Canada Magazine 5 STAR Insurance Technology Provider for 2021. Nominated and voted on by Insurance Professionals across the country as one of the TOP 10 firms leading the industry into a more ...
by Thomas | Nov 12, 2021 | eCommerce, Broker, Customer, Innovation, Insurance, Customer-centricity, News
Proud to be selected to join the Guidewire Software Insurtech Vanguards program, a trailblazing new Guidewire initiative to help insurers learn about the hottest-new insurtechs — and how to leverage them. BrokerLift works with a number of leading Ins...
by Thomas | Dec 7, 2019 | Broker, Innovation, Insurance, Customer-centricity
While navigating the construction in NYC between meetings a few weeks back, I was hit with this Lemonade ad: “Insurance without 100 years of experience screwing you.” Being in the industry, my first thought was, that’s pretty bold, borderline insulti...
by Thomas | Feb 15, 2019 | eCommerce, Broker, Innovation, Podcast
Big thanks to Peter Tessier, the founder and host of The Insurance Podcast, for interviewing Thomas Accardo, BrokerLIft’s CEO. Peter and Thomas talk about change and innovation within the industry and dive into how retail theory should be a key part ...
by Thomas | Feb 11, 2018 | eCommerce, Broker, Podcast
Thanks to Nick Lamparelli for interviewing Thomas Accardo, CEO of BrokerLift. In Profiles of Risk episode 59 titled, “Disintermediate Yourself” Nick and Thomas talk about how the BrokerLift platform can help enable eCommerce and true online sales and...
by Thomas | Jun 21, 2017 | Broker, Customer, Customer-centricity, Relationships
Why do customer’s buy online? There may be many reasons; unique product or service, price, unavailable in the physical world or maybe because it’s just convenient. Ultimately, it’s that convenience, or service, that brings a customer to your Brokerag...
by Thomas | Apr 17, 2017 | eCommerce, Uncategorised, Broker, Insurance
We created BrokerLift to help independent insurance retailers do what they do best – to be solution providers, providing the right protection for any risk. As consumers, when we buy direct from a manufacturer we only get what that company makes, howe...
by Thomas | Dec 12, 2016 | Broker, Customer-centricity, Relationships
We were pleased to be asked to participate on one of the panel discussions at yesterday’s Insurance Institute’s 2016 Symposium West in Cambridge. Our panel, facilitated by Lissa Seguin from the Co-Operators, included Brenda Rose from FCA Insurance Br...
by Thomas | Nov 12, 2016 | Broker, Insurance, Customer-centricity
Adding eCommerce capability to your brokerage doesn’t need to take away from your primary value proposition; advice and guidance. When building online experiences we recommend replicating what you do everyday; ask customers questions, understand thei...